Sunday, 9 October 2011

20 new Maruti cars coming to market by 2015

A big new car launch announcement has been done by the country’s largest car maker Maurti Suzuki India Ltd. After launching the 2011 Maruti Swift, the company is in top gear and has recently made an announcement to launch a large series of new cars in India. As per company’s sourced MSIL will launch 15 to 20 new car models in India by 2014-15 and there is large large choice to be available for the Maruti car lovers. The company is focusing on low cost cars in India and in these 15 to 20 upcoming Maruti cars in India, ULC will have almost 70 to 80 per cent dividend which would be most fuel efficient and great performer in their segment. Right now MSI is reporting buzz response to its newly launched the 2011 version of popular premium hatchback Maruti Swift. The company reported the bookings over 5000 units of the new Swift.

Maruti Suzuki India not only country’s largest car maker but also has largest series of small cars in India which are making it numero uno in the Indian auto market. The company includes almost all segment car models in its Indian stable from entry level Maruti 800 to luxury sedan Maruti Kizashi. Meanwhile all these upcoming 15-20 new Maruti cars will help to be number one in the Indian auto market for a long time. The company will start its new car launch programme in India with launch of sub Maruti 800 and entry level low cost car Maruti Cervo which will have under price tag rang of Maruti Alto. Maruti seeks to give an answer to upcoming Tata Nano and upcoming Hyundai H800 low cost car.

By the start of next Maruti Suzuki will foray in Indian auto market with launch of compact sedan Maruti Swift Dzire and an MPV-Maruti Ertiga at upcoming Auto Expo 2012 in New Delhi. After that or by the mid of year 2012 it will launch the facelifeted versions of popular premium hatchbacks like Maruti Ritz and Maruti A-Star and next generation Maruti 800. The other new Maruti car models will be launched in India by 2014-15.

In this mega product project development the company will invest Rs 1,000-1,500 crore, including its upcoming R&D unit at Rohtak, over the next three-five years. The new organic Rohtak facility will be operational by the first half of 2014. Maruti Maruti will include fuel economical engines and advanced features in these upcoming Maruti cars in India which ensure to achieve good response to the Indian customers. The company is working on this future product portfolio with its parent company Suzuki Motor Coporation, Japan. It is expected all these upcoming Maruti cars in India will provide a large choice to the customers.

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